Analytical Technique

Analytical Technique
Environment – Micro & Macro
A Case analysis should be …
Logical
Sequential
Systematic
The analytical part of the care study can be taken up in tree mentioned
phases…
Basic or fundamental level of analysis
Detail indepth analysis
A conclusive final analysis
Five sense organs
1 Eyes 4 Tongue
2 Ears 5 Skin
3 nose

Solution Strategy & Decision Rules

The solution recommended by the case analyst should be …
1 Specific 4 Relevant
2 Measurable 5 Times
3 Achievable (Implement able)
The solutions must be …
Simple to understand
Easy to implement
Economical to operate
Effective in terms of solving the problem with a long term focus

Handling the case – Nature of the case

Classified into three broad categories…
1 Mini Case
2 Functional Case
3 Comprehensive Case
1) A Mini Case
Consists of 2 – 3 business incidents constituting a problem
situation
2) A Functional Case
Present case materials pertaining to different functions such
as…
Production
Finance
Marketing
Research & Development
Human resource management
Systems management
3) A Functional Case
Presents the total picture of an organization & the case study
contains materials & questions touching upon all the functions
Highly complex
Case analyst must be versatile

Brevity & Conciseness
Two kinds of case analysts
1 Loudly ineffective
2 Silently effective